Refracting Instrument

Objective: Choose an object. Then create a way-finding type poster depicting the functionality of the object. Make the poster visually engaging, encouraging the eye to examine the different pieces of data.

Solution: The object I chose was a refracting instrument. I wanted to challenge myself to effectively lay type over a photograph with no clear structure. I found a really striking picture to use as my back drop. I did not want this to over power the type so I reduced the impact by fading it out a bit. I feel the end result is very effective at visually engaging the viewer as well as giving them the information about the object.